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Amisha Desai

Southern Guild: Collectible, Limited-Edition South African Design

Kassena Server designed by Southern Guild Artist Dokter & Misses

Above, Kassena Server designed by Southern Guild Artist, Dokter & Misses

South African design is artisanal, hand-made, cerebral and full of rich cultural character. In 2008, Trevyn and Julian McGowan saw the need for a platform to provoke, assist and recruit these beautiful designs at the very top end. Southern Guild was founded to achieve not only that but to also to showcase these collectible, limited edition South African designs collectively on the national and international design stage.

Craft is very old in Africa, But design is very young. Part of the global appeal of contemporary south African design is that it’s unfettered, imaginative and energetic. In the established world of collectible design, South Africa has something very new to say.” – Trevyn McGowan, Co-Founder Southern Guild

Southern Guild invites a selection of the very best local designers, artists, architects and upcoming talents to produce and premier original pieces exclusively for it’s collection that year. The designers work in a very personal, exploratory way, with deep cultural relevance and little interest in passing trends. Southern Guild encourages collaboration and discourse, which aims to stimulate and provoke the local design industry and not surprisingly, has become a local benchmark for quality and originality.

Ceramic Art designed by Southern- uild Artist Imiso

Ceramic Pottery by Southern Guid Artist, Imiso

Collaboration-Bench designed by Southern Guild Artist Pierre-Cronje

Collaboration bench by Southern Guild Artist, Pierre Cronje

Lalibella Red Chair & Pouf designed by Southern Guild Artist Ronel Lalibella

Lalibella Red Chair & Lalibella Pouf by Southern Guild Artist, Ronel Jordaan

More than just a fair for beautiful objects, Guild represents the coming together of dedicated, focused curators, designers and institutions who are striving to preserve and provoke exceptional, groundbreaking South African design. To this end, in 2011, Trevyn and Julian established the Southern Guild Design Foundation, in partnership with ArcelorMittal South Africa. The foundation is a non-profit organization aimed at supporting the development of designers, stimulating growth and building a more vibrant and professional design industry. Guild is now able to cohesively and comprehensively showcase the most important contemporary design from South Africa, at the best fairs around the world.

Rug designed by Southern Guild Artist Johno-du-Plessis

Rug by Southern Guild Artist, Johno-du-Plessis

Ceramic-Pottery designed by Southern Guild Artist Nkhensani-Nkosi

Ceramics Collection by Southern Guild Artist, Nkhensani-Nkosi 

Southern Guild has become an internationally recognized brand representing excellence and authenticity. Blurring the boundaries between art and design, it has redefined how South African design is perceived, both locally and globally. Collectibles are great conversation starters and each piece of art has a great story of its own, and that in itself adds so much more value to it. Which of the above art pieces would you love most to bring home to show off to your friends?

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